RealStyle by The Real Real –
Luxury made effortless
Project Digital Brand Experience
Work Creative Direction, Strategy, Digital Experience, Stylist
Challenge
Redefine The RealReal’s user experience to address the unmet need for personalization and direction in the fast-paced world of luxury fashion.
RealStyle is a subscription-based concept revolutionizing luxury fashion by curating tailored recommendations, exclusive trends, and effortless inspiration. Designed for on-the-go style enthusiasts, the app transforms shopping into a seamless, personalized experience.
Your personal stylist on the go—tailored picks, curated lookbooks, and exclusive trends, all in one seamless experience.
