LINK x LOU –
Simple. Sustainable. Sentimental.
Project Brand
Work Creative Direction, Art Direction, Digital Design, Strategy, Product
Brand
LINK x LOU is an experiential permanent jewelry brand rooted in connection and sentiment. Each Link symbolizes lasting memories and fosters community, with sustainable, timeless designs.
Each piece is a testament to quality, crafted from 14k solid gold and welded on to last a lifetime.
The foundation of LINK x LOU is simple: to create jewelry designed for everyday wear—pieces meant to be layered, stacked, and treasured, symbolizing life's sentiments.
Lochbar is a weld-free permanent jewelry bracelet, exclusive to LINK x LOU and the first of its kind. Symbolizing quiet confidence, unique in concept, and crafted with exceptional quality, Lochbar is upping the ante.
LINK x LOU's Brooklyn campaign celebrates breaking free from societal norms, inspired by Brooklyn's bold, inventive spirit. The product led, narrative focused campaign empowers individuals to embrace authenticity and redefine what it means to live outside the box.
