Airbnb Connect –
Experience more, together.
Work Art Direction, Digital Design, Strategy
Challenge
In a world where digital interactions dominate, Airbnb seeks to deepen its role as a facilitator of genuine, in-person connections.
Airbnb Connect transforms travel into a catalyst for meaningful human connection. This brand experience bridges the gap between digital and in-person interactions, leveraging Gen Z’s online habits to create impactful, real-world moments. By partnering with local events and cultures, the concept redefines Airbnb as more than just a place to stay—it’s a community.
Airbnb Connect turns travel into authentic human connection, blending digital ease with real-world experiences.
The app serves as the ultimate tool to bridge online networks with real-world experiences, making meaningful connections effortless.
